Welcome to WIN Durham!
Your referral partner is already having coffee in Durham. She just hasn’t met you yet. Stop “just networking. Start getting referred.
When: Thursdays, 8:30 AM
Where: People’s Coffee, 7830 NC HWY 751 Suite 120, Durham, NC 27713 (919) 924-0240
Check out their website: People’s Coffee Website
Every Thursday morning, a table of Durham business owners sits down at People’s Coffee with one job: send each other business. Not leads. Introductions — the kind where the person on the other end is expecting your call.
Why: Here’s why that matters.
Referrals are trusted. 88% of people trust a recommendation from someone they know over any ad you could run.
Referrals are sticky. Referred customers spend at least 16% more and stick around longer. That’s a Wharton study, not a slogan.
Most Referrals come from non-client sources. And most referrals don’t come from your clients at all: 81% of service providers have landed business through someone who never hired them. Someone who knew their work and made the introduction.
That someone is who you meet on Thursday.
